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How to Avoid a Delayed, Over-Budget Web Project
The other day, I heard an interesting question. "As a project manager, how will you make sure my nonprofit's website launches on time and under budget?" I rattled off a few answers about my role in a typical website project: budget-tracking, milestone-setting, scope-checking, detail-documenting, etc. It's true. A good project manager (PM) can keep costs low because they understand your project in its entirety, allowing the rest of the project stakeholders to focus on their specific tasks.…
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Extending Drupal Feeds to Import Inline Images
A lot of our redesign projects at Rad Campaign require migrating content. Drupal's Feeds module is a great tool for this. Between the multitude of supported field mappings and the flexibility provided by Feeds Tamper, you can consume pretty much any structured data the world might throw at you. However, inline images (those in body content created with WYSIWYG fields, for example) present a…
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3 Resolutions Every Nonprofit Should Aim For in January
I love year-end planning. It forces me to reflect on what worked this past year and what didn't. While many nonprofit practitioners are setting personal resolutions at this time of year, I think it's equally important that nonprofits set resolutions too. Here are three that are at the top of my list. Join me and kick them off in early January. Reconnect With Your Donors Year-end fundraising can put a strain on your donors. They are being bombarded with fundraising appeals from …
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Is SEO Dying, Or Do You Just Need to Revitalize Your Content?
SEO strategists certainly has its critics. Some call it snake oil. But SEO is critical to your website, online advocacy, and online fundraising. If your nonprofit is about to embark on a website redesign, a website audit, or even online content planning for year-end fundraising, it's important to come up with a content strategy that is tailored to your specific audiences. This also will benefit your site's SEO. I'm going to highlight a few of the best content marketing strategies that will…