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Justyn leads Rad Campaign’s digital strategy, Google Ads management, and infographic research. She works with clients to boost their social media presence and increase their visibility and engagement. Justyn is passionate about social media data and measurement, and helps nonprofits determine what content resonates with audiences across mediums, and why.
Justyn is also a guest writer for various publications, and has facilitated panels and workshops about social media, social justice, and sexuality education at Planned Parenthood Federation of America's Youth Organizing and Policy Conference, the Campus Progress National Conference, the National LGBTQ Task Force's Creating Change, and Choice USA's Gloria Steinem Membership Conference. Justyn is on the Board of Directors for the Center for Sexual Pleasure and Health and Woodhull Freedom Foundation.
In her free time, you can find Justyn in the park with her pup Billie Wednesday or at Woolly Mammoth watching all the plays.
Nonprofits, we have a problem. The sector has gotten so used to using social media as part of their daily online communications, a lot of messaging has become boring.
Lots of nonprofits are getting a little too comfortable with social media, and while there’s nothing wrong with being comfortable,…
While Facebook has been under investigation by Congress, we’ve been seeing lots of changes on all of the networks that connect to the mega social network because of changes to the Facebook and Instagram APIs that are “intended” to protect your data and your privacy. Many of your apps that are…
Google Ads is inevitably a subject that comes up around tracking online performance, website visits, and conversions.
Too often, nonprofits with limited resources and small or nonexistent digital teams leave their monthly $10,000 Google Ad Grant untouched, or abandon their accounts when things…